I'm a corporate and editorial writer who specializes in sustainability. Here is my LinkedIn profile. IdeaMensch featured me here. Contact me at sustainablepattie@comcast.net.
See my portfolio, recommended books, BONUS PHOTOS from Food for My Daughters, updates on the Wine and Dine Bottle Garden fundraising effort for a local food pantry, the shocking news about jail gardens, AND how I can help you change the world right now. You can check out my book here. Thank you for visiting!



Sunday, November 11, 2007

"Honey, It's Just a Movie"



We got to the movie theater to see Bee Movie early yesterday, just in time for the plethora of commercials that have somehow insidiously slipped into normalcy at movie theaters over the years (I remember maybe fifteen years ago when my husband and I were outraged to see the first commercial at a movie. I said we should protest, boycott, launch a vicious letter-writing campaign, but we did none of that. And here we are. Captive to commercials in a place that used to be blessedly commercial-free). But I digress.

So we got there early and caught a beautifully-produced commercial by Burt's Bees talking about Colony Collapse Syndrome, the plight of the honeybee, and the power of organics to help save the bees. It included a call-to-action to visit www.burtsbees.com for a free packet of seeds. Click on Help the Honeybees on the Burt's Bees site to see the commercial (Burt's Bees calls it a public service announcement, of course) and to sign up for your free packet of wildflower seeds. Raising awareness of Colony Collapse Syndrome this way is a great way to get kids, who are flocking (or, should I say, swarming) to Bee Movie, involved in such an important environmental issue.

However . . . as the movie went on, I felt increasingly uncomfortable. Barry B. Benson, the Seinfeld bee and star of the movie, discovers that humans are "stealing our honey" and sues the human race. He even makes a few comments about how humans are even putting honey in lip balm. No wonder Burt's Bees ran that commercial.

Wow. Didn't expect this, gang. I left the theater with mixed, mixed, mixed feelings.

"It was just a movie," my husband said. "I liked it. The kids liked it. Let it go."

"I didn't expect it to be so accurate," I said. "I expected just a cute little movie, some laughs, perhaps a catchy tune or two."

Accurate? Okay, I don't mean about the talking bees and the fact they drive cars and that the bees with the cool jobs (the Pollen Jocks) are all guys (you do know that all the worker bees are female in reality, yes?) but accurate about industrial beekeeping and the whole honey-stealing thing.

"Do you think, perhaps, that you just feel guilty because you have huge vats of raw honey on our counter?" my husband suggested.

"You, know, you're right," I said. I do feel guilty. I swear by the honey. For allergies. For baking. For lots of reasons.

"Honey, " he said, meaning me, not the glorious golden stuff. "It's just a movie."

So, as for FoodShed Planet Kids this week, check out the video at Burt's Bees. Sign up for the wildflowers. But see the movie with this caveat--you (or your kids) may end up questioning why we steal honey from the bees. And milk from the cows. And eggs from the chickens. And . . .

P.S. While driving home, I said to my husband, "I bet Jerry Seinfeld is vegan." And my little bit of research this morning seems to confirm that he is vegetarian. I need to talk to Jerry, as I near the completion of Month 8 of my little year-as-a-vegetarian experiment. Are you vegan, Jerry? If you do eat eggs, milk and honey, do you feel guilt, too? And how do you come to terms with this?

My current feeling, by the way, regarding the veg thing, is that if I had my own cow and chickens (chickens! I want chickens!) and bee hive or two, I don't think I would have any mixed feelings at all about consuming these animal products. I think it is possible to "skim a bit off the top" without hurting the animals. But I don't have those things. And I do have to rely on commercial supplies, even if it's local farmers I know. And so, therein lies the problem. At least for me.
Share/Bookmark

6 comments:

Denise said...

Okay, I am not alone. I walked away from the movie and could not help but talk about the deeper meaning of the movie to my husband. He too was like, it is just a movie, relax. And, I was very irritated by all the commericials and movie trailers we sat through before the movie began. Great minds think alike! Have a wonderful Sunday.

Pattie said...

Denise--Yeah! Great to see I'm not crazy! (I'm not, am I?) (Note to husband--don't answer that!)

Christy said...

A responsible bee keeper only takes a small portion of the bees honey,making sure they have enough for the winter. As for eggs, the chickens don't need or want them, so I don't feel bad about that. Milk is harder, you have to find a place that doesn't take the baby away from the mom but just takes the extra milk. You know if you nursed that you'll make more than enough milk. The more that is taken, the more milk is made. It's the same with cows. Although my milk comes from grass-fed cows, I'll admit I have no idea if they take the babies away. I find milk the most bothersome since an animal has to have a baby for us to get milk and maybe they don't want to have a baby!

David said...

http://www.treehugger.com/files/2007/11/burts_bees_sell.php

Nuff said.

Adrian said...

If you were a bee, you'd be mad too. Or a chicken, or a cow, or a turkey. Maybe we should have all the nursing mothers change places with the cows for one day, so they can give up their extra milk and give the cows a break. Maybe then we will know what it's like instead of wishfully thinking that our honey comes from a responsible bee keepers, that our milk comes from happy cows that are not separated from their offspring, and that our eggs come from cage-free hens that don't live in a wherehouse packed in like sardines.

Anonymous said...

You would be mad too if you were a bee, or a chicken, or a cow, or a turkey...

Some of my published stuff

Some of my published stuff
Editors, email me at sustainablepattie@comcast.net if you think I would be a good fit for your national publication.